Originally published at: Chasing the Dress Into the Viral Traffic Abyss - TPM – Talking Points Memo
Gawker Media’s Nolita office, where the blog conglomerate was located until the summer of 2015, was always dank and weird: a brick, loft-style room in a former tenement on Elizabeth Street, with lighting so low it was probably reportable to the Occupational Safety and Health Administration. I began working there in 2014, as culture editor…
As soon as the “mainstream” media started reporting with a straight face what random people were saying on Twitter, it was pretty much over. (And the sports reporting that provides play-by-play of realtime betting odds is just the logical progression of that.)